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Will

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Posts by Will

Guest Post: 10 Ways Geolocation is Changing the World

Tuesday, July 27th, 2010

Tags: geolocation, Rob Reed
Posted in Benefits | 1 Comment

Engaging Bloggers: A (brief) Case Study

Wednesday, June 30th, 2010

Tags: blogger engagement
Posted in Best Practices | No Comments

World Water Day

Monday, March 22nd, 2010

Tags: charity : water, haiti, UNSHAKEN
Posted in Social Media Causes | No Comments

Creative Technology/Mobile Fundraising

Thursday, March 11th, 2010

Posted in Creativity | 2 Comments

Pepsi Refresh

Friday, February 5th, 2010

Tags: Pepsi Refresh
Posted in Social Media Causes | No Comments

Cause Marketing Contests: Less Money, More Value

Monday, January 25th, 2010

Tags: Chase Community Challenge, community management, VBCB
Posted in Community Management Values, Rules of Engagement | 1 Comment

Chase Community Giving Challenge: A $5million Failure?

Friday, December 18th, 2009

Tags: America's Giving Challenge, chase community giving challenge, online contest best practices, Pepsi refresh project
Posted in Best Practices, Rules of Engagement | 3 Comments

Community Strong

Friday, December 11th, 2009

Tags: Community Strong, family, troops, USO
Posted in Client, Social Media Causes | No Comments

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    America's Giving Challenge basics be nice be social be the life of the party blogger engagement brand enhancement causes charity : water Chase Community Challenge chase community giving challenge cheesy but true community management Community Strong compassion cool lego men don't sell epic change family geolocation haiti law moustache movember necessity online communities online contest best practices opportunity patrick swayze Pepsi Refresh Pepsi refresh project road house Rob Reed sincerity socialherder social media South Africa thankful The Charter transparency troops UNSHAKEN USO VBCB widget
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    • 360 DI Gov 2.0 Musings August 31, 2010
      Last week I announced the launch of the 360 DI series on Gov 2.0 and our upcoming DI Ogilvy Exchange. There has been a phenomenal response to the upcoming panel. The following panelists are confirmed Ari Melber, The Nation and Politico; Mark Murray from NBC Universal; Lovisa Williams, Deputy Director from the State [...] […]
      Kety Esquivel
    • Navigating the Regulatory Highway August 30, 2010
      When marketing on behalf of regulated industries (such as the healthcare companies that I spend the majority of my time focusing on), working within strict guidelines is a large part of the process - both from an external perspective (FDA, FTC, HIPPA, etc) but often internally as well.  Legal and regulatory experts work to help [...] […]
      Kevin Silverman
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