Posts Tagged Pepsi Refresh
Pepsi Refresh
Posted by Will in Social Media Causes on February 5th, 2010
I’m going to ask a simple question: have your opinions of Pepsi changed since this launched? I’m going to say yes, but here’s what I need more of:
- Stories from the grantees;
- Stories from people who benefited from the grantees’ projects;
- Stories about collaborations from people who met through this project; and
- Stories from people who work at Pepsi and why this initiative is important to them, including CEO Indra Nooyi.
- In general, real stories of how this is making an impact. The number of dollars given don’t do it for me. You can tell me that a school received a $1,000,000 donation, but I’m actually much more interested in how they spent the money and the eventual impact. (I know that having just started the community impact is TBD – just hoping it does come.)
Here’s what I need less of:
- Emails, DMs and Facebook messages asking me to vote. (Who came up with the idea to allow people to vote every day for the same contestants? It just adds another level of headache to contestant’s and their supporters.)
(Full Disclosure: My Mom is a rabid Pepsi drinker and we always try to have some on hand when she visits.)






